How 'bout this to add to an Author's contract?

Our friend, Mary Minow of librarylaw.com has drafted language for author's to add to their contracts with publishers when they negotiate for digital rights.  It would be amazing if a popular author could pick this language up and run with it.
Author’s Rights To Allow Library Loans
Notwithstanding any terms or conditions to the contrary in any author agreement between Author and Publisher, Author shall retain the non-exclusive, irrevocable, royalty-free right to authorize the loaning of digital copies of Author's work, facilitated by libraries on a one-user-at-a-time basis.

As Jamie LaRue of Douglas County writes:

"The challenge in the 21st century isn't going to be to get published. It will be to get NOTICED. That hand-selling of favorite authors, that recommending to new readers a wonderful new find, are just what libraries are about."

If any of you have relationships with authors, we'd love for you to run this language past them and see what they think.  And let us know what you think, too. 

Best Practices in Virtual Reference webinar helps you keep your lights on longer

Public, academic and special libraries alike are struggling with cuts to their hours and staff, making it more difficult to be in front of your patrons when they need you. Libraries all over are trying to figure out how to position themselves as a valuable resource when they can’t keep the lights on as long as they used to.

Join OCLC for a free webinar in the Best Practices for Virtual Reference series. This session, “Keeping the Virtual Lights on 24/7”, will focus on how being part of a cooperative group can allow you to keep your library open virtually at all hours and reach patrons whenever they might be working, even if it’s not from 9-5.

We’ll explore the challenges and benefits to working through a cooperative. Most libraries already belong to some group or consortia and expanding the ways we work together are important in this challenging economy. As with any joint venture, it helps to know what worked and what didn’t work for others before jumping in. And, if you’re already working as a group, there’s always room for improvement!

Susan McGlamery of OCLC will lead the conversation along with Rosa Caballero-Li, Manager, AskNYPL at New York Public Library, Cynthia Johnson, Head of Reference and Acting Head of the Grunigen Medical Library, University of California, Irvine, and Lynn Jones, Reference and Instruction Librarian, Moffitt Library, University of California, Berkely. We look forward to hearing from you, too!

The free webinar is open to all.

Best Practices in Virtual Reference: Keeping the Virtual Lights on 24/7

March 6, 2012

1:00pm – 2:00pm Eastern

Register here

Is Virtual Reference on your list of New Year’s Resolutions? Join Califa and OCLC January 31 to learn about the steps you can take to improve your Virtual Reference visibility and effectiveness as found in the OCLC report Seeking Synchronicity. The report’s authors, Lynn Silipigni Connaway and Marie Radford, will discuss their research and what they learned from librarians and library users alike. The second part of the webinar will allow time for your questions and an online conversation with your peers on how virtual reference is used successfully throughout the country. http://bit.ly/ts.RU8F

January 5, 2012

TO:                  CLA MEMBERS/ SYSTEMS/ NETWORK CONTACTS

FROM:           Mike Dillon, CLA Lobbyist

                        Christina DiCaro, CLA Lobbyist

RE:                 News From the Capitol

GOVERNOR BROWN RELEASES 2012-13 BUDGET EARLY, DUE TO MIX-UP:

No New Funding For Libraries Provided

Governor Jerry Brown was scheduled to release his January 2012-13 Budget next Tuesday at 9 a.m., per the annual constitutional deadline.  However, at some point today the Administration became aware that the Department of Finance had accidentally posted an early copy of the Governor’s 2012-13 Budget to its public website, which necessitated a quick change in plans for the Governor.   At 1:30 p.m. we received word that the Governor would call the press corps together at 2:30 p.m. today to unveil the Budget a little ahead of schedule.  When he subsequently met with the press, the Governor thanked them for convening with “relatively short notice.  There are no secrets in government.  The Budget was released earlier than planned.”

The Governor said that his focus for 2012-13 would be to push for his tax plan, which will appear on the November 2012 ballot (a half cent sales tax increase for five years and an increase in the income tax on $250K filers), as well as “paying down the wall of debt.”  He announced significant cuts to welfare programs (totaling $1.5 billion) and child care programs and he announced another “trigger” plan affecting higher education and K-12 schools, should the tax plan not pass in November.  The Governor provided no new funding for public library programs and, in fact, proposed a reduction to the State Library Administration.

You will recall that when the Governor and the Department of Finance announced they would be pulling the so-called “trigger” on massive reductions to UC, CSU, In Home Support Services, etc. in December, that action also included elimination of the $16 million in remaining funding for the California Library Services Act, the state literacy program, and the Public Library Foundation.   In the Governor’s Budget released today, he does not restore any of the so-called “trigger cuts” for public libraries.  In fact, the Governor’s Budget makes a $1.1 million cut to the State Library Administration Budget “to reflect a decrease in anticipated administrative workload resulting from 2011-12 trigger reductions that eliminated $15.9 million in local assistance programs.”  The Budget document goes on to state, “Despite this reduction, the California State Library will continue to preserve California’s history and cultural heritage, and share its collection of historic documents with the citizens of California.”

Next Steps

As previously reported, in early March the Budget Subcommittees on Education Finance (one in the Senate and one in the Assembly) will begin their work, examining the Governor’s 2012-13 Budget.  In the meantime, we will be working with legislators at the Capitol, encouraging them to build library funding back into the new State Budget.  We are going to be leaning on all of you in the coming weeks to write letters to the members of the subcommittees, and then subsequently to the full Budget Committees.  Next week we will send out another alert, confirming all of the 2012 subcommittee conferees, and providing legislator contact information, and some “talking points.”  This is going to be a challenging year.  Please look for an update from us in the coming days. 

brainfuse jobnow testimonials

A few weeks ago I posted that we would be working with Brainfuse on their JobNow program, which provides real-time job coaching to those seeking work, providing help on things like building a resume, interviewing, etc. 

Below are some testimonials from other libraries who have been using the service that I thought I would pass along to those of you who have thought about how a product like this could serve your communities.  And I'm also pasting the remaining webinar dates and reservation here, too.  If the dates aren't convenient for you, but you're interested in finding out more, let me know and we can get another one scheduled.  Also, if you want a quote, let me know.

The webinars are here (with registration links)

Date: Thursday, January 12, 2012

Time: 10:00 AM - 11:00 AM PST

https://www1.gotomeeting.com/register/265295377

Date: Wednesday, January 25, 2012

Time: 3:00 PM - 4:00 PM PST

https://www1.gotomeeting.com/register/956781249

Thank you!
Heather

Jefferson County Colorado testimonial - http://vimeo.com/20616497

Stanislaus County newscast - http://www.youtube.com/watch?v=cwLQGozBq6s&list=FLe4gtO_QKynwdxRE64SXONw&index=5&feature=plpp_video

Success stories:

San Bernardino County - Hesperia Branch:

 “I was out of work for over 2 ½ years… I came to the workshop… I was told [by the JobNow program] that there was too much information on my resume, so I weeded out all the unnecessary information… I posted my new resume online and within 2 days, I got several calls for interviews and a few days after that I was hired!!! ...Thank you for helping me find employment that I enjoy...” from a letter written by a job seeker who had been introduced to JobNow in the Hesperia branch

WorkforceCentralFlorida.com, Grant Knowlton, Resource Center Manager

Friday, one of our regular customers went to a job fair in town; 30-40 employers and several hundred job-seekers, all dressed to the nines and with résumés in hand.

“I took my BrainFuse résumé, and the recruiter said that was the best résumé he had seen in a long time,” he said.   A couple of points attracted my attention: 1, the high quality was recognized by an HR professional, and 2, our patron had taken personal ownership of the brand, calling it his “BrainFuse résumé.”

Litchfield County, Connecticut

I just wanted you to know that I used the Resume Assistance feature of JobNow and was impressed with the results.  I had previously attended 3 resume workshops and had my resume reviewed by :  the CT Department of Labor, a Licensed Professional Counselor from a local community college, and a representative from an international Management Resource firm.  The analysis and feedback I got from the JobNow coach was by far the most helpful. 

MELSA Hennepin County

As a recent graduate, this service has proven to be more helpful than my university career center. One of the reasons that it is helpful is that it is non-confrontational and non-embarrassing. As an alum, you are not protected under FERPA. Communications like getting help on a resume are not always confidential in a university setting. A bad resume can be shared between friends, professors, or colleagues. That just isn't constructive when all people struggle with it. I am glad that I am able to take advantage of the Brainfuse service through my public library. This past session was particularly helpful because my cover letter has been coming off as overwhelming on one extreme and sounding like I am taking over a director's job on the other. Because I like to take a more creative approach to resume and cover letter writing, it has been helpful to particularly get feedback on resumes and cover letters that are styled like the TORI winners from Career Directors International. This is a great service and it just keeps getting better! :)

MELSA St. Paul Public Library

Subject: Workforce & JobNow success story

I just have to share another success story from the Arlington HotSpot!  This time it's in the area of Workforce.  I had a young man stop in this afternoon simply to tell me he just came from an interview where he got a job offer.  He said he got the offer because of the prep work he did here in the HotSpot and because of the help he received!  Yay!

He is a young guy just of the military who had been applying for security positions and had been in several times working on that.  I helped him a couple times working on his resume and we used the resume builder on JobNow and we also reviewed a lot of the interviewing tips and techniques on the JobNow site.  Two days ago he was in preparing for this interview.  We printed out his resume on our fancy new resume paper and we also did some research on the company with whom he was interviewing (we even used RefUSA!)

It's really gratifying that we where able to help him but even moreso that he stopped in specifically to tell me about his success and to tell me "Thanks."  Yay!

New Califa Vendor: Marshall Cavendish

We are excited to be working with Marshall Cavendish to offer their eBooks as well as their digital reference content that lets you build your own reference library.  They offer their content (spanning history, health, business, etc) both as a database as well as in eBook format, and the pricing is very highly discounted.

We also have a trial available.  To access the trial of Marshall Cavendish Digital, email me for login details.

You can learn more here:

http://www.califa.org/uploadfiles/marshallcavendishflyer.pdf

If you are interested in pricing, please let me know.  

Text a Librarian

Below is an update from Text a Librarian - they've added several new features that you may be interested in.  If you would like a quote, or have any questions, let me know.

                                                           

FOR IMMEDIATE RELEASE

December 7, 2011

Mosio Improves Mobile Patron Relationship Management With New Text a Librarian Features
Text Message Alerts, Announcements and Single Patron Messaging Functionality Enables Increased Engagement with More Patrons on their Mobile Devices

San Francisco, CA – Mosio, an award winning mobile software company providing text messaging and mobile web solutions for businesses and organizations, today announced the launch of new Mobile PRM™ (Patron Relationship Management) tools included with all Text a Librarian plans.

Built specifically for libraries on its easy-to-use, web-based, mobile carrier approved technology, Text a Librarian’s Mobile PRM features enable libraries to send text message alerts and announcements to subscriber lists or individual patrons, keeping them abreast of news, updates or individual follow up from their library. Mosio’s two-way text messaging features enable patrons to reply to the messages they receive, which will be sent back to their library, starting a “text chat” conversation.

The mobile patron relationship management features are tied-in to a library’s Text a Librarian account. Mosio’s mobile carrier-certified network uses a permitted text messaging short code and offers advantages over 10 digit local numbers and other SMS hacks, ensuring message delivery and avoidance of blocking or carrier blacklisting.

“Text a Librarian’s Mobile PRM tools are a response to the growing interest we have seen in libraries wanting to engage and interact with more mobile patrons. Text messaging is the most utilized channel on the mobile phone, making it a must-have strategy for all organizations” says Noel Chandler, Co-Founder and CEO of Mosio.

“As companies and technologies increasingly demand patron attention, the importance of the personal touch in communications has never been more important. These new tools continue to solidify Mosio’s standing as the leading mobile software company for library patron relationship management. We are committed to providing the most reliable, accessible and easy-to-use mobile technologies to libraries in their efforts to stay top of mind with patrons,” Chandler added.

More Than Virtual Reference
The changing landscape of mobile technology requires libraries and other organizations to stay relevant by proactively engaging with as many patrons as possible. Text messaging is available on over 99% of all mobile phones with over 95% of text messages read within 15 minutes, making it a ubiquitous, powerful two-way mobile communication technology. With Text a Librarian's Mobile PRM features, libraries control the dynamics and frequency of their communications with mobile patrons.

3 Library Benefits from Text a Librarian’s Mobile PRM Features:

1. Increased patron engagement, awareness and interaction through text message alerts and announcements.
Scheduled text message blasts to subscribers, compliant with MMA guidelines. These can be used for library announcements and alerts, but also as fun ways of keeping patrons engaged with the library (quotes, facts, trivia, etc), much in the same way companies use the SMS channel for mobile marketing and reminders.

2. Efficient, trackable single patron messaging from the Text a Librarian web dashboard.
The ability to send a text message to a patron as a part of follow up rather than calling? For example, "after we locate what it is you're looking for, should we call, email or text you?"

3. Improved patron services through reliable, secure, two way text messaging for questions, comments and feedback.
Using the same, web-based, user-friendly dashboard created specifically for libraries, librarians can receive and respond to patron reference questions from any computer connected to the Internet.

Existing Text a Librarian customers will receive a notice instructing them on how to promote and use the mobile patron relationship management feature. Libraries interested in benefiting from all of Text a Librarian’s features can visit http://www.textalibrarian.com, call 877.667.4699 or text ASKTAL to 66746 from their mobile phone for more information.*  

###

About Text a Librarian
Mosio's Text a Librarian is web-based text messaging software developed specifically for libraries by taking an award-winning mobile questions and answers technology and consulting with over 1,000 reference and patron services librarians to find out what would make it useful, accessible and affordable for libraries to use. Text a Librarian services patrons in over 800 libraries across the U.S., including the New York Public Library, Yale University, Cornell University, Maricopa County Community Colleges, State Library of Ohio, Los Angeles Public Library, ITT Technical Institute and the Free Library of Philadelphia.
More info: http://www.textalibrarian.com

About Mosio
Mosio is a mobile software and solutions company providing text messaging and mobile web solutions helping organizations connect with customers and members on the go, using their mobile presence as a competitive advantage to increase sales and brand loyalty. Utilizing relationships with 59 mobile carriers on over 280 million U.S. mobile phones, Mosio is able to provide text messaging services in a secure, spam-free environment, with assurance of message delivery.

Headquartered in San Francisco, Mosio's mobile technologies have served Microsoft, Pepco, U.S. Remodelers, Enterprise Holdings, American Hospital Association, Walt Disney, State Farm Insurance, Healthy Heartland and the United States Department of Health and Services.
More Info: http://www.mosio.com/biz

Media Contact:
Noel Chandler
Mosio, Inc.
press@mosioproject.com
+1 415.756.0123

* Message & Data Rates May Apply. Text STOP to 66746 to opt-out.
Privacy: http://www.mosio.com/privacy.php Support: support[[at]]mosioproject.com / 877.667.4699